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Tuesday 10th January 2012 and the Roar Marketing team were in action for our client, Advantia at their annual sales conference. http://www.advantia.co.uk/
From soucing the venue many months ago to producing the event which culmanated in a fantastic gala dinner, Roar Marketing took care of pretty much everything. All Advantia's CEO had to do was turn up with his PowerPoint presentation!
The event consisted of multiple workshops, visited by every delegate, a conference room with full audio visual production including a large stage set, moving lights, comfort monitor and radio microphones for the presenters. Plus a catering area where the workshop presenters' put up stands and spoke to delegates between workshop sessions.
We transformed the Park Suite at The St Johns Hotel, Solihull from an empty space into a professional conference on Monday 9th January and rehearsed the stage management with the client in the afternoon. The registration desk was set up, goodie bags delivered and made ready to give out, spot prizes assembled in every workshop room and the props for the themed gala dinner stored secretly away. Everything was ready for the delegates to arrive on Tuesday morning.
After the conference finished at 5pm prompt we had just two hours to transform the room into the setting for a myth and magic extravaganza with props some of which were 3m tall. Sean Alexander, one of the UK's most successful illusionists provided the entertainment which baffled everyone - how his assistant survived all the swords and even having her head removed is a complete mystery! http://www.seanalexandermagic.com/
Now we are back in the office our work doesn't stop. The next stage will be to issue a press release and gather feedback from all the delegates so we can plan this event, which we have run for the past 4 years, ready for 2013.
Image: Roar Marketing Director, Karen Nicholls and friend
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