Marketing Planning

Strategic marketing development and planning

We will take you back to basics. What do you want to achieve? What is your overall business strategy? How does your marketing strategy support this? What are your priorities? What do you want to say to your customers and prospects? What do you want your customers, suppliers (and competitors) to say about you? We will help you get a clear picture of where you want to be and put a plan and budget in place to get you there.

Marketing audits

Let us take a look at your current marketing plan and materials. We'll suggest improvements and let you know what you're doing well and what you're doing not so well.

Then we can help you to develop your marketing tools by helping you to understanding your customers' needs better and design messages and campaigns that appeal directly to them.

Marketing plans

If you don't have a marketing plan, we will create one with you and help you put it into action. We'll help you decide what's the best and most cost effective way for you to attract new customers, keep your existing ones and sell more to them. We'll also help you monitor the results and advise you on what you should do next and help you implement that too - if you need us to.

Team development is something that Karen is extremely good at. I have seen her recognise talent, nurture and bring on individuals and help them to achieve their potential. She has a wide ranging practical knowledge of all aspects of marketing and enjoys nothing more than passing on her experience to others in a supportive and professional manner. With a can-do attitude that rubs off on everyone around her she has achieved great results for Advantia including re-launching the company with a new name and identity; and re-vamping and launching our own brand range of products a year later.

Bob Geens, Chief Executive, Advantia Business Solutions Limited